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Project Services

Brand Starter

The core essentials your brand needs to scale successfully
Everyone needs to start somewhere, or maybe your current branding just isn’t cutting it. Either way, building a strong brand foundation is essential for growth. At Minerva Creative Co., we strip away the unnecessary fluff and focus on what truly matters: a brand that stands out and resonates.
Traditional agencies love 130-page strategy decks filled with jargon to justify massive fees. We do things differently. Our Brand Starter package gives you exactly what you need. Nothing more, nothing less.
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What do you get?
Brand Positioning Brief
Look, we know you want to hit the market fast. Traditional agencies often deliver 130-page decks filled with fluff to justify their massive fees. At Minerva Creative Co., we take a streamlined, collaborative approach to brand positioning. Together with you, we tackle actionable exercises like brand perception, key messaging, target demographic, competitor landscape, brand archetype, and more. This partnership ensures we gather all the foundational insights needed to craft a visual identity that not only stands out in the marketplace but also stays true to your vision.

Visual Identity
Visual identity is the collective look and feel of your brand, built upon the strategy work. It ensures a unique, consistent appearance across all materials and touchpoints. Your brand identity includes:

  • Brand Positioning
  • Logo
  • Color Palette
  • Typography
  • Usage Guidelines
  • Branded Mockups
  • Design Application
  • Communication Style & Tone
Style Guide
A Style Guide is a critical document that ensures consistency in how your brand is presented across all mediums. It acts as a visual and communication reference for your entire team, external designers, and partners. The guide includes detailed instructions on your brand's logo usage, color codes, font styles, imagery guidelines, and more. This resource helps maintain a uniform brand experience, whether it's in digital ads, social media posts, packaging, or any other marketing material.
Project & Asset Management
To ensure your project runs seamlessly and hits all deadlines, we offer project management that keeps everything on track. Asset management is a key part of our process, centralizing all assets in one place via your client portal for easy access and organization throughout the project.
New Packaging Design
We leverage your brand identity to create packaging designs that resonate with your core customers. From the initial concept to a strategic visual hierarchy, every element is thoughtfully crafted. This approach ensures your packaging stands out on-shelf or online while balancing attractiveness and functionality.
Packaging Sourcing & Procurement
At Minerva Creative Co., our strategic partnerships allow us to handle the sourcing and procurement of your packaging. Whether it’s as simple as labels or as complex as custom molds for bottles, we have the capability to bring your vision to life. We manage all communication seamlessly—from factories to you—delivering a complete white-glove experience.
2D Product Renderings
As part of the Brand Builder program, we create pixel-perfect 2D renderings to showcase your product in the best light. These high-quality digital assets are ideal for use on your website or any marketing materials, both digital and print. Whether you're highlighting product details or creating visually striking content for ads, our renderings provide a polished, professional look that elevates your brand’s image and captures attention.
Website Design & Development
Whether you need a marketing website to tell your brand’s story or an e-commerce site to drive sales, we craft digital experiences that achieve your goals. For marketing websites, we focus on creating visually engaging platforms that communicate your brand's identity and build trust with your audience. For e-commerce, we prioritize intuitive navigation, secure payment gateways, and functionality that converts visitors into loyal customers. Whatever your needs, we ensure your website reflects your brand and delivers exceptional results.
Timeline
3-6 weeks
Potential Ad-On's
Website Design & Development
Pitch Deck
Book Your Discovery Call

Brand Builder

A specialized program designed for CPG & DTC brands focused on rapid market entry.
If your back-end operations are set, but you need all the consumer-facing touch points to launch your CPG or DTC brand FAST this program is built for you.
Designed for scrappy startups that move quickly without compromising on professionalism, Brand Builder ensures you hit the market with a polished, credible, and retail-ready brand. From standout packaging that grabs attention on the shelf—paired with a white-glove procurement service that takes it from concept to doorstep—to a high-converting website, we focus on what truly matters: a strategic, cohesive brand identity and the essential consumer touch  needed to help you stand out, scale, and sell without delays.
Read more
Read less
What do you get?
Brand Positioning Brief
Look, we know you want to hit the market fast. Traditional agencies often deliver 130-page decks filled with fluff to justify their massive fees. At Minerva Creative Co., we take a streamlined, collaborative approach to brand positioning. Together with you, we tackle actionable exercises like brand perception, key messaging, target demographic, competitor landscape, brand archetype, and more. This partnership ensures we gather all the foundational insights needed to craft a brand identity that not only stands out in the marketplace but also stays true to your vision.

Visual Identity
Visual identity is the collective look and feel of your brand, built upon the strategy work. It ensures a unique, consistent appearance across all materials and touchpoints. Your brand identity includes:

  • Brand Positioning
  • Logo
  • Color Palette
  • Typography
  • Usage Guidelines
  • Branded Mockups
  • Design Application
  • Communication Style & Tone
Style Guide
A Style Guide is a critical document that ensures consistency in how your brand is presented across all mediums. It acts as a visual and communication reference for your entire team, external designers, and partners. The guide includes detailed instructions on your brand's logo usage, color codes, font styles, imagery guidelines, and more. This resource helps maintain a uniform brand experience, whether it's in digital ads, social media posts, packaging, or any other marketing material.
New Packaging Design
We leverage your brand identity to create packaging designs that resonate with your core customers. From the initial concept to a strategic visual hierarchy, every element is thoughtfully crafted. This approach ensures your packaging stands out on-shelf or online while balancing attractiveness and functionality.
Packaging Sourcing & Procurement
At Minerva Creative Co., our strategic partnerships allow us to handle the sourcing and procurement of your packaging. Whether it’s as simple as labels or as complex as custom molds for bottles, we have the capability to bring your vision to life. We manage all communication seamlessly—from factories to you—delivering a complete white-glove experience.
2D Product Renderings
As part of the Brand Builder program, we create pixel-perfect 2D renderings to showcase your product in the best light. These high-quality digital assets are ideal for use on your website or any marketing materials, both digital and print. Whether you're highlighting product details or creating visually striking content for ads, our renderings provide a polished, professional look that elevates your brand’s image and captures attention.
Website Design & Development
Whether you need a marketing website to tell your brand’s story or an e-commerce site to drive sales, we craft digital experiences that achieve your goals. For marketing websites, we focus on creating visually engaging platforms that communicate your brand's identity and build trust with your audience. For e-commerce, we prioritize intuitive navigation, secure payment gateways, and functionality that converts visitors into loyal customers. Whatever your needs, we ensure your website reflects your brand and delivers exceptional results.
Project & Asset Management
To ensure your project runs seamlessly and hits all deadlines, we offer project management that keeps everything on track. Asset management is a key part of our process, centralizing all assets in one place via your client portal for easy access and organization throughout the project.
Timeline
8-12 weeks
Potential Ad-On's
Product Photography
Product Catalog
Pitch Deck
Book Your Discovery Call
Have questions? Fill out the form below, and we'll get back to you as soon as possible!
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