Co. Stands For Collaboration

At Minerva Creative Co., collaboration is the foundation of successful creative projects. Whether deeply engaging with you, or your team, to bring the brands vision to life or tapping into my network of highly skilled creatives, each specializing in specific niches, collaboration is the heartbeat that propels each project forward.

The Minerva Way

They say it takes a village to raise a child, and the same is true for launching a brand, especially when speed and impact are critical. This isn’t a solo act. Think of me as your creative lead, orchestrating a team of skilled professionals, each contributing their expertise to deliver results that align seamlessly with your business goals.

From concept to launch, every step is a collaborative effort designed to elevate your brand. Together, we’ll bring your vision to life and position it to thrive with efficiency, cohesion, and impact.

Why is it Important?

Creative collaboration brings together a diversity of perspectives, skills, and experiences, enriching your project with a range of insights which in return contribute to a more well-rounded and innovative result.

The overarching mission is simple: to provide your business with the exceptional creative execution it genuinely deserves.

Teamwork makes the Dream Work

Creative
Director

Oversees the creative vision and ensures smooth project execution, managing timelines, resources, and client communication to deliver cohesive results.

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Rendering
Artist

Creates high-quality, photorealistic digital representations of products during production, providing ready-to-use assets for all creative implementations.

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Procurement
Manager

Manages the sourcing and procurement of all packaging materials, working with our dedicated team of suppliers to ensure quality, cost-effectiveness, and timely delivery.

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Brand
Designer

Develops the core visual components of a brand, including logos, color palettes, typography, and style guidelines, to establish a consistent and memorable brand image.

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Packaging
Designer

Designs the visual elements and structural layout of packaging, ensuring it aligns with brand identity while also being functional and market-ready.

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Website
Designer

Specializes in creating intuitive, user-centric digital experiences for websites, optimizing the user journey with seamless navigation and interactive elements while ensuring the site is both visually appealing and functional.

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"I find addictive satisfaction in transforming inspiration into execution."

Hey, I’m Matt

Here’s a stereotypical about me in the 3rd person:

Matt is an accomplished creative strategist, team leader and designer.

For 8 years Matthew ran creative direction and was an equity partner in a CPG startup that sold for $40 million in 2021. He built and continuously evolved the brand aesthetic across every touchpoint from the ground up, leading all design efforts and creative implementation from the website UI to product packaging and beyond.

He managed an internal team of amazing creatives; worked, directed, and strategized with multiple external agencies; and championed multiple cross-departmental initiatives. Not to mention, Matt also led the internal strategy on a multi-million dollar brand revamp in partnership with award-winning marketing agency KNOWN.
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I created Minerva Creative Co. as the solution I wish had existed when I was in-house: an expert-led, operations-minded approach to branding that ensures seamless execution from concept to shelf.
Our battle-tested workflow and centralized client portal keep everything transparent, streamlined, and on track so you can focus on growing your brand while we handle the creative it needs.

Minerva Creative Co. is where agency-level work meets start-up agility. Let’s build something great, fast.

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Email: info@minervacreative.co

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